About Reklay

Retention marketing should make customers feel understood, not processed.

Reklay was founded around a simple belief: automations should feel more relevant to the person behind each event, while at the same time not being more complicated for the team managing them.

Why Reklay exists

Most retention automations are built around events: subscribed, viewed, added to cart, purchased. Reklay was created to help Shopify brands respond to the shopper behind the event.

Automated should not mean generic reminder marketing.

There is a big difference between a window shopper and a serious buyer. Reklay exists to help brands spot those differences and deliver a simple, personalized and value-added customer experience via automations.

How Reklay works with brands

Reklay starts small on purpose. We review one touchpoint, prepare one high-fidelity sample flow, and let you inspect the logic before you give us access to your Klaviyo account.

See what one flow could become.

Request a sample review and Reklay will show how one touchpoint could respond more naturally to browsing intent before you decide whether to install it.